MERGERMARKET – 26/02/2020

House of Creed, the France-based multi-national fragrance company, has received a majority investment from BlackRock Long Term Private Capital. Financial terms were not disclosed.

Javier Ferrán will become the chairman of the company’s board of directors and join as an investor.Dyens & Co acted as the exclusive financial advisor to Creed. […]

Dag Skattum, Head of European Office of Long Term Private Capital, said: “We are very pleased to be partnering with the Creed family and Javier Ferrán as the new majority owner of a truly differentiated and world-class business that we can preserve and enhance for many years to come.” […]